The NAP Pillow, created as a collaboration between Lora & Flok and The Headache Clinic, combines clinical insight and expertise in natural wool bedding into a sleep support tool for better health.
How it began:
After years helping patients, The Headache Clinic Founder Helen Tufui saw a clear pattern — people with neck pain, headaches, and poor sleep were stuck in a cycle of trying pillow after pillow, with no relief.
The root issue? Poor neck alignment.
Whether you're a back, side, or in-between sleeper, most pillows don’t support the natural curve of your neck. That misalignment can trigger everything from tension and migraines to dizziness and brain fog.
Why The NAP (Neck Alignment Pillow)?
Most pillows are one-size-fits-all.
But your body isn’t.
Lora & Flok Co Founder Nicola Wylie knew the importance of customisable support and the benefits of wool, which is why, on hearing that Tufui wanted to create a targeted pillow for headache sufferers, Nicola approached Helen and together they worked to bring The NAP (Neck Alignment Pillow) to life.
Filling The NAP with 100% NZ wool from Wylie’s family farm, allowed the pillow to be fully adjustable, letting you change the height and firmness of your pillow to suit your neck shape, posture, and sleeping position.
By supporting the natural curve of your neck and promoting optimal spinal alignment, The NAP (Neck Alignment Pillow) helps reduce the physical stress placed on your neck and shoulders while you sleep – so you can finally wake up refreshed, not wrecked.
The Problem with Poor Neck Alignment
You might not realise it, but the way your head and neck are positioned while you sleep can have a massive impact on your health.
Poor neck alignment contributes to:
• Neck pain and stiffness
• Headaches and migraines
• Daytime fatigue
• Poor concentration and cognition
• Jaw tension and dizziness
The NAP (Neck Alignment Pillow) is designed to combat all of this – giving your body the alignment it needs to truly rest, reset, and repair.
What Makes The NAP Different?
This isn't just a pillow. It’s a tool for healing.
- Fully Adjustable – Tailor the height and firmness to suit your sleep position, posture, and neck curve.
- Clinically Inspired – Designed alongside a headache and neck pain specialist.
- Naturally Better – Filled with breathable, NZ wool that regulates temperature and resists allergens.
- No More Flat Pillows – Our engineered wool fill is naturally resilient keeping your pillow full and supportive.
Why Wool?
At Lora & Flok, we’re serious about the magic of wool. We exclusively use the wool grown on our family farm to make our bedding. Our 100% wool fill offers:
| Temperature Regulation: | Stays cool in summer, cosy in winter. |
| Resilience: | Bounces back every night—no flat pillows here. |
| Lightweight Comfort: | Offers gentle puffiness without the bulk. |
| Hypoallergenic Support: | Naturally resistant to dust, odour, and moisture. |
| Sustainability: | Good for you and good for the planet. |
Your Sleep, Upgraded
We know what it feels like to wake up tired, sore, or foggy. The NAP is for people who are ready for change.
Whether you're living with chronic neck tension or just tired of being tired, The NAP is your invitation to sleep smarter and wake better.
Update on Manufacturing of The NAP:
Today, Lora & Flok continue to make the NAP Pillow independently, using the wool grown on their farm here in New Zealand.
You may find The NAP (Neck Alignment Pillow) available elsewhere, and while it may still use New Zealand wool, only The NAP sold by loraandflok.co.nz is made using wool from their own sheep and has produced under their brand.
Ready to feel the difference?
You can order the NAP Pillow direct from Lora & Flok here.
I have had a sore stiff neck for the last six months and have tried numerous pillows, of which you can’t return, and haven’t been successful yet to find a pillow I can sleep on comfortably. Can you book appointments at the headache clinic. I live in Gore. Any help would be appreciated. I read your article in today’s Southland Times.
Hello, I would like to know if there’s any warranty in case if it doesn’t work for me?
Kind regards
Khanum
Neck pain was waking me every morning 3am so reluctant to move as I knew how painful that would be. Since using the NAP pillow I now wake each morning feeling refreshed and no pain. Have recommended this wonderful pillow to many people, love it.
I purchased a NAP on the 6th May. I have been using it but unfortunately it isn’t working for me so am I able to return it and get a refund.
Regards
Lynne Forsman
0210351347
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