Our Wool
Wool is one of nature's smartest fibres. The wool in our bedding comes from our own farm in New Zealand's Deep South.
Wool is one of nature's smartest fibres. The wool in our bedding comes from our own farm in New Zealand's Deep South.
Every year at the beginning of Summer, our skilled shearers carefully remove the wool from our sheep to keep them healthy & comfortable throughout the warmer months.
Once 'off the sheep's back' our pure New Zealand grown wool is washed not once, but twice, to remove dirt & oil, before being sent to our factory* in Christchurch where it is engineered into two different forms of woolly magic - Flok Fill and a one-of-a-kind product called Flok Web.
FlokFill is our 100% natural New Zealand Wool filling made from soft, springy wool balls (wool knops) that move independently within your pillow and massage your neck & shoulders while you sleep.
Specially engineered to spring back into shape, FlokFill stops your pillow from going flat, and lets you adjust the height and firmness for neck and shoulder support that is soft, lightweight and all-natural.
Our one-of-a-kind FlokWeb is a clever combination of FlokFill and other pure New Zealand wool grown on Lora Valley that creates a ‘web’ of soft — and slightly more structured — wool filling.
It’s the best of both worlds: You get the super lightweight ‘puff’ factor of our wool knops and because it's one piece of web, the wool won't shift within your duvet - no more cold spots.
*Fibretech New Zealand Limited, a leader in wool innovation developed the technologies behind our FlokFill and FlokWeb.
Temperature regulatingOur wool is breathable, working it's magic to keep your warm in the winter and cool in the summer.
LightweightOur wool filling offers a gentle puffiness in a super lightweight package - which means you'll love cuddling under your duvet year-round.
ResilientOur wool ‘bounces back’ into shape with ease, so your pillow won't go flat and your head & neck stay supported all night.
Hygienic & HypoallergenicOur wool is odour, dust and moisture resistant (and fends off bacteria like a pro!) — making it a great choice for those with skin sensitivities, asthma or allergies.
Sustainable & BiodegradableOur sheep are shorn every year, making wool the ultimate renewable fibre.
The perfect choice for a premium outer layer, cotton is known for its breathability and softness — which means you enjoy a more comfortable sleep. Being all natural, our 100% cotton outer is a safe choice for those with allergies & skin sensitivities too.