60-night sleep trial on first-time bedding purchases 60-night sleep trial on first-time bedding purchases 60-night sleep trial on first-time bedding purchases 60-night sleep trial on first-time bedding purchases 60-night sleep trial on first-time bedding purchases
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60-night sleep trial on first-time bedding purchases 60-night sleep trial on first-time bedding purchases 60-night sleep trial on first-time bedding purchases 60-night sleep trial on first-time bedding purchases 60-night sleep trial on first-time bedding purchases
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60-night sleep trial on first-time bedding purchases 60-night sleep trial on first-time bedding purchases 60-night sleep trial on first-time bedding purchases 60-night sleep trial on first-time bedding purchases 60-night sleep trial on first-time bedding purchases
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60-night sleep trial on first-time bedding purchases 60-night sleep trial on first-time bedding purchases 60-night sleep trial on first-time bedding purchases 60-night sleep trial on first-time bedding purchases 60-night sleep trial on first-time bedding purchases
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60-night sleep trial on first-time bedding purchases 60-night sleep trial on first-time bedding purchases 60-night sleep trial on first-time bedding purchases 60-night sleep trial on first-time bedding purchases 60-night sleep trial on first-time bedding purchases
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60-night sleep trial on first-time bedding purchases 60-night sleep trial on first-time bedding purchases 60-night sleep trial on first-time bedding purchases 60-night sleep trial on first-time bedding purchases 60-night sleep trial on first-time bedding purchases
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Lora & Flok NZ wool pillow open with more wool being added to pillow.
The Classic Pillow
The Classic Pillow
Lora & Flok wool pillow unzipped showing the natural NZ wool filling.

The Classic Pillow

$197.00

Or 4 interest-free payments of $49.25 with Afterpay ⓘ

Naturally better sleep, with New Zealand wool

An adjustable wool pillow designed to stay breathable, supportive, and comfortable through the night.

FlokFill is our wool fill, made from the wool grown on our family farm and specially engineered into tiny balls of wool that naturally spring back into shape for long-lasting support.

Simply unzip your pillow and add or remove FlokFill to find your preferred height and feel for a more comfortable, supported sleep. 

FlokCare & our 60-Night Sleep Trial

FlokCare is our after-purchase support, helping you get the right feel from your pillow at home.

First-time pillow purchases include a 60-night sleep trial.

Learn more here 

Made in New Zealand

Temperature Regulating

Hygienic & Hypoallergenic

A true mix of nature & innovation

Details you'll love

  • 100% natural & biodegradable wool fill, from our family farm in New Zealand's Deep South.

  • A quilted wool cover adds a layer of softness to your pillow and protects the inner FlokFill from moisture and oils.

  • Extra bag of FlokFill included, so you can customise your pillow to your preferred height & softness.

  • Wool is naturally dirt, dust mite, and moisture resistant — making it a great choice for those with allergies.

  • Fits standard size pillow cases and protectors.

Pillow Care

How to keep your pillow in tip-top condition:

  • Fluff daily to reshape wool fill
  • Air occasionally for a few hours outdoors
  • Spot clean when needed (avoid soaking the inner wool)

To wash, remove FlokFill and wash the cover on a wool or delicate cycle at 30°C using wool detergent.

Air dry where possible or tumble dry on no heat if needed.

Shipping

  • $15 on all NZ orders (yes, including rural!)

Customer Reviews

Based on 39 reviews
90%
(35)
10%
(4)
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100.0
94.7
A
Annie Murrell
Comfortable

A very comfortable firm pillow and I sleep much better now, taking a much shorter time to drift off.

R
Raewyn Scott
Love knowing it is a natural product

Love knowing it is a natural product.
Still adjusting volume to get it just right !!!

M
Mary Francis
Fantastic sleep now

Such a beautiful, comfortable pillow. It is always the perfect temperature and since I have started sleeping on the classic pillow I have never slept better. So far I've bought one for myself and my husband, I think a duvet is next on the list.
Highly recommended product.

J
Jamie
Perfect

The quality of these pillows far exceeds any you can buy on the NZ market. I know I'll be a customer for life.

C
Catherine Dowle
Loving my new pillow! Thank you

Loving my new pillow! Thank you.

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