Lora & Flok NZ wool pillow open with more wool being added to pillow.

Cotton and wool quilted bed pillow shell filled with New Zealand wool by Lora & Flok.

Lora & Flok wool pillow unzipped showing the natural NZ wool filling.

The Classic Pillow

$197.00

Or 4 interest-free payments of $49.25 with

ⓘ

Buttery smooth, naturally cooling & undeniably huggable — say hello to The Classic.

The Classic is a luxe addition to your bedroom, designed to easily adjust to your unique sleep needs.

Made with a premium cotton outer and filled with our signature Flok Fill*, The Classic contours to your neck and shoulders for optimal comfort and support. Its unique quilted cover adds an extra layer of softness while also keeping you cool (thanks to wool's superior ability to pull moisture away from your body), ensuring you always wake up on the right side of the bed.

*Flok Fill is our exclusive loft fill made with Lora Valley Wool, it moves independently within your pillow and responds to your movements while you sleep.

→ Customise your fit

The Classic is a fully customisable neck & back support pillow. Simply use the bag of extra Flok Fill to add/remove fill to create your perfect height and softness.

→ Made from nature’s best

Featuring natural materials (wool and cotton), The Classic is both breathable and temperature regulating. No more flipping to the ‘cool’ side of the pillow 20 times a night!

Made in New Zealand

Temperature Regulating

Hygienic & Hypoallergenic

Adjustable wool pillow for all sleepers

Best for

Side sleepers and those that enjoy the comfort of a classic pillow design.

Details you'll love

100% natural & biodegradable wool fill, courtesy of our sheep at Lora Valley in Southland.
100% cotton outer shell (super soft and breathable).
Extra bag of Flok Fill included, so you can customise your pillow to your preferred height & softness.
Wool helps the body regulate temperature by insulating from the cold and dissipating heat — to ensure you get a good night’s sleep!
Wool is naturally dirt, dustmite, and moisture resistant — making it a great choice for those with allergies.
Fits standard size pillow cases and protectors.

Care Instructions

Daily: Fluff up your pillow by hand every morning to maintain its shape.
Monthly: Tumble dry your pillow on air setting (no heat) for 15 minutes, or hang outside on a sunny day.

Shipping & Returns

Flat fee of $15 on all NZ orders (yes, including rural!).
Buy risk free with our 30-day better sleep guarantee.

Bliss of a sleep

One of the comfortable pillows ive had that moulded to the head so quickly

Very happy,

love the pillow

comfortable, easy to get the right amount of thickness by adding or taking out wool

Pillow is great.
When does the superking duvet arrive in your store.
We would like one please.

Nice pillows

These pillows are really good… we’ve seen some reviews about fleece pillows that suggest they smell “sheepy”. Pleased to say that’s not the case with these.
We liked that you can adjust the amount of fleece stuffing to suit and they come with a wee bag of stuffing to top up if you need to

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