If you’ve been searching for a New Zealand wool pillow, you’ve likely read that many of these pillows are adjustable. This is thanks to a special engineering process the wool goes through called 'knoping' where the wool is expertly twisted into tiny springy wool balls that move independently within your pillow, allowing you to add or remove more wool as you like.
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Fully Adjustable Fill: Wool knops move independently inside your pillow which allows your pillow to be fully adjustable, allowing you to achieve perfect head & neck alignment - crucial for a comfortable well supported sleep.
- Temperature Regulation: Wool naturally wicks moisture away from your body and adjusts to your body heat, keeping your head cool so there’s no need to flip to the cool side
- Resilience: Wool knops bounce back into shape night after night with just a quick fluff (best done in the morning), ensuring your pillow wont flatten or go lumpy like other fills.
- Natural & Sustainable: Made from 100% NZ wool, it’s biodegradable, hypoallergenic, and free from synthetic fibres.
FlokFill is a fully traceable wool knops product made exclusively from the wool grown on Lora & Flok’s fifth generation family farm, located in the South Island of Aotearoa New Zealand. Lora & Flok have been growing wool and caring for the land there for over 150 years, selecting only their most premium wool to make FlokFill, making their pillows exceptionally soft, yet supportive and fully traceable back to their land.

FlokFill allows you to customise the height and firmness of your wool pillow, adjusting it to suit your sleep position — whether you’re a side sleeper, back sleeper, or combination sleeper, an adjustable wool pillow is the best option for all sleep positions.
- Simply add or remove some FlokFill to get your ideal height.
- FlokFill moves independently inside the pillow, giving your head and neck tailored support.
- FlokFill is naturally springy which ensures your pillow maintains shape over time, no more time spent punching your pillow into shape halfway through the night.
This adjustability, paired with the natural temperature regulation of wool its ability to resist moisture buildup up (to keep your pillow clean & healthy) and the traceability of FlokFill back to Lora & Floks South Island farm, is what makes it a premium choice for anyone looking for a pillow that offers comfort, support, and long-lasting performance.
Frequently Asked Questions
Q: Is a NZ Wool Pillow good for side sleepers?
A: Yes — because wool knops move independently inside your pillow, you can adjust your pillows height to fill the gap between your head & shoulders which releases tension, eases stiff shoulders and helps reduce headaches and migraines while you sleep.
Q: Do FlokFill wool knops smell like sheep?
A: No — Lora & Flok select only the most premium wool from their farm to make FlokFill, once the wool has been carefully removed from the sheep, it’s cleaned and treated to remove odour, leaving only a fresh, natural smell.
Q: How long will my FlokFill pillow last?
A: With proper care, FlokFill remains resilient for years, maintaining loft and support better than other pillow fills.
Q: Will a wool pillow get hot?
A: No. Wool regulates your body temperature better than any other fibre. What does that really mean? As your body starts to overheat, wool will pull the heat away from your body so you don’t start to sweat. Instead, your body temperature will stay steady and comfortable all night.
Trial a FlokFill wool pillow:
Lora & Flok wool pillows are filled with their traceable FlokFill wool knops & come with a 30-night sleep trial, so you can feel the benefits of an adjustable pillow made from a premium wool fill yourself.

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